Do you know?
Big consumer goods companies use consumer research data to make important business decision? By understanding what a typical Malaysian family buy in the store, they fine-tune their strategy to match what the market wants.
Read Our Story
KANTAR has the largest household panel and also baby panel in Malaysia. Thousands of our panelist help contributing new ideas and insights to our clients, from big multinational players to also regional and local manufacturers, shaping the products, prices and promotions plan, by simply reporting what they purchase every single week. In return, our panelists get rewarded via point system which offers wide range of gifts, merchandises and vouchers to redeem.
Frequently Asked Questions
Malaysia citizen and mother with 0-5 months baby OR pregnant >31 weeks women
are qualified to join us.
Each purchase recording will only take average of 1-2 mins to complete after your
real purchase done.
This is continuous purchase behavior panel, we require your continuous
participation and stay with us as long as your baby still within 0-36 months.
Membership is free.
No, all gift delivery charges will be paid by Kantar
