Kantar Worldpanel is the global expert in shoppers’ behaviour.

Through continuous monitoring, advanced analytics and tailored solutions, Kantar Worldpanel inspires successful decisions by brand owners, retailers, market analysts and government organisations globally.

With over 60 years’ experience, a team of 3,500, and services covering 60 countries directly or through partners, Kantar Worldpanel turns purchase behaviour into competitive advantage in markets as diverse as FMCG, impulse products, fashion, baby, telecommunications and entertainment, among many others.

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Recent News

Festive Wishes: Happy Father's Day!

Happy Father's Day! to all our Panelist. Thank you for being a good father and a good friend.


Festive Wishes: Happy Mother's Day!

Happy Mother's Day to all our Panelists. Thanks for all the diaper changes, meal times and endless outfit changes. You really are amazing!